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We're industry leaders with a breadth of domestic and international experience in leading global hotel companies

Latitude is a multifaceted company with some divisions focused on investment management, business transitions, property development, owners-investor relations, and financing while other divisions focused on successful brand marketing, design, profitable operation, new profit centers, and associate retention.

 

We're industry leaders with a breadth of domestic and international experience in leading global hotel companies – new builds, historic renovations, expansions, and rebranding properties. We are passionate about creating moments that touch our guests  -- enriching lives through delivering personalized shared memories.

 

We devise and maintain a clearly stated, focused strategy. The company focuses on the ownership and management of luxury, differentiated boutique brands. We are experts in brand definition, elevating the art & joy of travel; local brands, are clearly defined and individualistic in experience. We are a core collection of high-end, sophisticated businesses with scalability to drive incremental return on investment.

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Dean Porter Andrews

Principal | Latitude Collection

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Simon M C Sherwood

Latitude Advisory Board

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Felipe Espinoza

Principal | Seneca Asset Management

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Richard Hurowitz

Chairman | Octavian & Company

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Steve Shotsberger

Principal | Evolve Hospitality Group

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Norman W. Macleod

Principal | Hay Creek Hotels

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Adrian Goffinet

CFO | Latitude Collection

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Ryder Hine

Director of Business Developement | Latitude Collection

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